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July 18, 2012

B.A.P release a teaser video of “No Mercy”



B.A.P recently released a teaser video of “No Mercy,” the lead track of their first EP.
Released on July 17 at 6:00 p.m., the teaser video of “No Mercy” features a fancy, stylish sound of the song and B.A.P members in outfits that accentuate the song’s concept and the performance that accentuate the sound. They have completely changed from the warrior’s concept presented through “Warrior” and “Power.”
It’s a 36-second short teaser video, but the strong drum beat that comes with the sounds of clapping and whistling and B.A.P’s fancy outfits and distinctive performance create B.A.P as trendsetting pop-boys.
In addition, Hong Won Gi, who became a well-known music video director through the music videos of SNSD, Seo Tae Ji, B2ST, and Super Junior, again created another masterpiece with a stylish stage set and distinctive editing.
What especially attracted many people’s attention was Zelo’s rap in dialect.
Zelo’s rap clearly implies that the song is a warning against the fake.
TS Entertainment, B.A.P’s agency, says, “Zelo’s rap is created from Bang Yong Guk’s idea. ‘No Mercy’ is composed by TS Music’s producer Marco and Jeon Da Woon. Because B.A.P members enthusiastically participated in this song with a new approach, I can assure you that this is a new, stylish type of song that you haven’t heart before.”
The sound source and music video of “No Mercy” will be released on July 19.
Source: TV Report
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